The Sales Ready Lead
"The Sales Ready Lead" is the official blog of Straightline Strategies, Inc. Authored by Brian Berlin, President of Straightline and a leader in the business of generating sales ready leads.
I call it "taking the curse off the cold call". Unless your prospect is actually expecting your call, you need to acknowledge that you've interrupted his workday. In my opinion, there's a right way to do this.
Read more … "Did I catch you at a bad time?"
CSI, Pirates of the Caribbean, Coyote Ugly, Remember the Titans. Jerry Bruckheimer is one of the most prolific film and television producers in the world. But for me, he's a project management guru.
Read more … What Would Jerry Bruckheimer Do?